Opt-out for Google Analytics
Posted by Aaron Massey on 29 May 2010.
Give credit where credit is due: this is a privacy win. There are a lot of people who would disagree with Google’s notion that Google Analytics doesn’t reveal personal information, and now those folks have an option to avoid it other than tools like NoScript.
Also, check out their post on the analytics blog if you want more information. They are providing tools to allow websites that use Google Analytics to further protect privacy.